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Judul: Alternative Management of Marine Tourism Areas at Bandengan Waters in Jepara District
Penulis: Juliana  || email: julipolikant@yahoo.co.id
Jurnal: Prosiding PERMAMA 2012 Vol. 1 no. 1 - hal. 211-222 Tahun 2012  [ Prosiding ]
Keywords:  Marine tourism, alternative management, SWOT, AHP
Abstract: Bandengan Waters have the potential to serve as a marine tourism area, so it needs to be preserved. Optimal utilization of Bandengan Waters can provide benefits not only to the environment but also to the economic improvement of society. Efforts to optimize marine tourism in Bandengan Waters were conducted by reviewing area management alternatives to preserve and improve the welfare of the community. This study aims to analyze the management of marine tourism alternatives using the combined analysis A'WOT, a combined analysis of SWOT and AHP (Analytical Hierarchy Process), to establish strategies and to determine alternative management on marine tourism in Bandengan Waters. Based on A'WOT analysis we obtained alternatives to manage marine tourism areas which consist of spatial planning based on biophysical parameters, spatial planning based onthe carrying capacity ofthe environment, raise public and tourist awareness to cleanliness, improving both the quantity and quality of the infrastructure, and the making of legislation. Alternative management produced essential aims to preserve the marine tourism in the Bandengan Waters and improve people's welfare.
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